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November

14

Foundation Genetics, Accelerated Genetics and Cogent Breeding Form Canadian Alliance


Baraboo, Wis. (November 13, 2014)
- Foundation Genetics Service, Inc; Canada, will join alliances with Accelerated Genetics, USA and Cogent Breeding Ltd, to expand their portfolio of breed leading, dairy genetics, animal health products and value-added services to producers in Canada on December 1, 2014.

Albert Reurink, Accelerated Genetics Vice President International Sales, is excited about the alliance: "At Accelerated Genetics, our vision is to be the producer's trusted first choice. The addition of Foundation Genetics is a major step in achieving that vision. Producers in Canada will benefit from the great genetics we offer such as 014HO06494 He-Man, 014HO06047 Favre, and 014HO07449 Ocean-PP."

Cogent Breeding is also optimistic about this partnership opportunity. John Cochrane International Sales Manager for Cogent Breeding adds, "With the recent International attention and release of 224HO02881 Supershot, we are delighted to be able to offer superior genetics to the Canadian market."

Foundation Genetics has been marketing genetics from highly ranked genomic and proven dairy sires since 1999. This new partnership will enhance the services offered to Canadian customers by exclusively supplying semen from both the Accelerated Genetics and Cogent Breeding bull line-up.

David Brand, General Manager of Foundation Genetics Service, said: "I am very pleased with our new agreement, which will make Foundation Genetics a key supplier within the bovine A.I. industry. Our vision and corporate strategy directly aligns with our new partners complementing our current offering of dairy genetics to producers across Canada."

Along with top-end bulls, Foundation Genetics will also market Accelerated Genetics' on-farm mating program, GEM® (Genetic Evaluation Mating). This industry-leading, time-tested program has access to the largest bull-mating database and will create an ideal sire selection index for each producer. A select range of animal health products from Accelerated Genetics will also be made available to dairymen through Foundation Genetics. These products are producer-tested solutions to manage calves from day one through their adult lifecycle.

Accelerated Genetics and Cogent Breeding already work closely together in the USA and are delighted to add the partnership of Foundation Genetics to this synergy.

Accelerated Genetics, a producer-owned cooperative located in Wisconsin, USA, provides solutions focused on genetics, value-added products,and services to dairy and beef operations worldwide, fostering strong relationships and shared success. The cooperative was established in 1941 and markets semen in over 96 countries. Its vision is to be the producer's trusted first choice. Visit: www.accelgen.com for more information.

Cogent Breeding, operates the largest bull stud and offers one of the strongest, most diversified portfolios of bovine genetics available in the United Kingdom. Cogent Breeding is also recognized globally as a pioneer of commercially available sexed semen and is considered an industry leader in the field. Based in Chester, England, the company currently exports semen internationally to 40 countries. Visit: www.cogentinternational.co.uk for more information.

Foundation Genetics, Ontario, places increased emphasis on selecting high-ranked genomic bulls for producers in Canada. Offering high fertility semen and an expanded range of top genetics and highly proven sires, Foundation Genetics strives to bring only first-class genetic to it's customers. Visit: www.foundationgenetics.com for more information.